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The healthcare market is regarded as one of the future growth markets par excellence, the expansion of which is being driven largely by demographic trends and advances in medical technology. These factors, as well as the existing control deficits in the statutory health insurance system, are leading to a growing need for financing, which the legislator has so far attempted to contain through ever stronger interventions, largely in vain.
Due to the unsuccessfulness of state intervention and increasing globalisation and internationalisation, competitive processes will play a dominant role in a future healthcare system. This will not only lead to an expansion of the range of services, but also to a change in organisational forms. Closer integration of the service areas will further change the requirements in both the inpatient and outpatient sectors.
In future, new types of contract elements will promote integration between the service areas. Therapeutic decisions will thus also have an economic dimension. An important element will be the orientation towards the course of treatment of an illness, so that holistic, individualised treatment management will be required. In order to continue to be successful against the backdrop of these emerging changes in the healthcare system, managers must not only have the necessary awareness and knowledge of healthcare processes, they also need sound management skills in order to utilise the opportunities that arise and limit the associated risks.
Flexibility
Our values in the context of learning are characterised by a flexible study programme that offers you the opportunity to design your own learning path. We offer you a new approach that differs from traditional teaching methods and provides you with a modern learning experience.
Professionalism
We have excellent lecturers on our degree programme who impart their specialist knowledge at the highest level. They are experts in their field and bring their many years of experience to the classroom. As a result, you will receive a high-quality education that offers you the best opportunities for your professional future.
Your learning success
Your learning success is important to us. We want you to get the most out of your studies and achieve your personal goals. That's why we offer you personalised guidance and support to ensure that you achieve the learning success you want. We always endeavour to provide you with the best possible conditions for your success.
The "MBA International Health Care Management" continuing education course at the University of Bayreuth provides the necessary tools for this: the aim of the course is to provide participants with scientifically sound tools in the fields of business administration, economics, medical management as well as management and leadership, enabling them to recognise and analyse complex decision-making situations in the healthcare sector in their strategic and operational dimensions and to find a successful solution."
You can find further information on the programme under the "course of study" tab, or request the detailed information material in the download area.